Over the centuries, the experience of captaining a boat has remained generally unchanged. Sure, new technology has changed the way you interact with the controls, and new sensors have made it easier to avoid dangers. GPS technology has made long travels safer and more direct. But, Brunswick Corporation wants to improve the experience with a suite of new tools for the helm.
Who is Brunswick?
Brunswick is the world’s largest recreational boat manufacturer. They have shown off their “Next Wave” strategy which includes elements of Brunswick’s ACES – Autonomous, Connected, Electrified, and Shared strategy. Brunswick’s Next Wave strategy is all about giving captains more control and improving their experience with new technology.
With Brunswick’s Future Helm experience, you’ll be able to see how these new autonomous systems will change the way you boat. One of the latest in-market products Brunswick has been showcasing through their future helm experience is how a boat captain might experience autonomy systems.
Autonomous systems can make a big change in the experience of safely captaining a boat. One such enhancement is an autopilot mode which will keep you on track and direct you to your destination. This is especially helpful in inclement weather or when storms suddenly appear as they have been known to do. Brunswick has also included a collision-avoidance system that utilizes sonar and radar technology to help avoid potential accidents. In the event of an emergency, Brunswick has added a panic button that will send out a signal for assistance. This is a newer feature to ensure your safety.
What are autonomous systems?
Autonomous systems are technologies that allow a boat to navigate and operate without human input. This can include features such as an autopilot mode, collision avoidance system, or panic button. Brunswick’s Next Wave strategy includes elements of autonomous systems in order to improve the experience of captaining a boat.
These systems in the boats are similar to what we have begun to see in cars. Autonomous cars have been in development for many years, with some of the first demonstrations taking place in the early 2000s. The technology has come a long way since then, and we are starting to see more and more autonomous cars on the road, and many more with semi-autonomous modes, such as self-parking. Autonomous boating is somewhat of a new idea. As with drivers, many boaters may find it hard to get used to or trust as it is just being introduced, but once they have experienced the technology they enjoy its many benefits.
One of the many benefits of using autonomous systems in a boat is improved safety because of the ability to avoid collisions. While we think of the Titanic as a rare incident, boats hit object, including sandbars and rocks, all the time. You also get more control for the captain because it frees him up to watch out for any upcoming dangers.
One of the more convenient benefits is direct navigation to destinations. This allows for less deviation and mistakes, thereby saving time and fuel. This is also extended to include easier docking and maneuvering in tight spaces so as to avoid accidents. All of these benefits and more will help improve the experience of captaining a boat and make it a more enjoyable and safe experience for all.
Summary
Brunswick’s ACES technology is coming soon to many of the company’s models. To learn more about the technology and how you can experience it, head over to the company’s website.
Interview by Todd Cochrane of Geek News Central.
Get $5 to protect your credit card information online with Privacy.
Amazon Prime gives you more than just free shipping. Get free music, TV shows, movies, videogames and more.
The most flexible tools for podcasting. Get a 30 day free trial of storage and statistics.
Podcast: Play in new window | Download
Subscribe: Apple Podcasts | RSS | More
If you’ve ever had to do research for a science class in school, you know just how difficult it can be. Wikipedia is not a great source because of inaccuracies and information biases. Scientific papers are full of information but can be difficult to read unless you’re already an expert in the subject matter. Of course, you aren’t, or you wouldn’t be in the class. This is one of the problems that 
One of the more difficult things about running an online retailer is the images. One of the most difficult industries online is fashion. Every product has to have so many phones, and you can only go into so much detail with the number of models at your disposal. While some industries, such as the automotive industry, have gone nearly entirely computer-generated imagery, fashion has not been able to follow suit. Now, with the work done by 
Artificial intelligence is all the rage these days, and for good reason. It has the potential to change the world in ways we can’t even imagine. However, there are a few challenges that need to be addressed before AI can reach its full potential. 
In today’s global world, it is necessary to produce and distribute customer-facing documentation in different languages and versions. 
As consumers, the overall process of bringing an already well-established line of products to market seems to be routine and relatively simple in our minds. For example, if we want or need a new suit, we visit retail stores (whether brick and mortar, online, or more commonly by some combination of both) to shop and ultimately make our purchase. As far as the supply chain, we inherently know there are designers, marketers, distributors, advertisers, and wholesalers/retailers involved in the process. However, we usually never stop to consider that, in this day and age, there are many other intricacies involved in helping us get to our final purchases. Actually, there is a lot that goes on behind the scenes for any industry, and especially when trying to improve upon processes and sales growth. The fashion industry is no exception to this. We had the chance to discuss one of these industry improving technologies with Paul from 
At 
At 
For those of us in places like Florida, Texas, Nevada, Arizona, or Hawaii (where most of our CES team members have property), the idea of solar power is ubiquitous. You don’t really have to consider whether or not installing panels on your home or business will be productive or if the investment will ever be able to pay for itself. However, for those in other parts of the world, that is a real consideration. In order to help determine where solar will be a success, 
For almost any company to grow, investment is a key to success. For public companies, investors can easily get the information they need to make an informed decision because their information is, by definition, public. However, for investors to get information about a private company, they need to interact directly with that company. It also means that they are subject to the information that is presented to them.