Brunswick Corporation’s future autonomous helm experience @ CES 2022

Brunswick autonomous helmOver the centuries, the experience of captaining a boat has remained generally unchanged. Sure, new technology has changed the way you interact with the controls, and new sensors have made it easier to avoid dangers. GPS technology has made long travels safer and more direct. But, Brunswick Corporation wants to improve the experience with a suite of new tools for the helm.

Who is Brunswick?

Brunswick is the world’s largest recreational boat manufacturer. They have shown off their “Next Wave” strategy which includes elements of Brunswick’s ACES – Autonomous, Connected, Electrified, and Shared strategy. Brunswick’s Next Wave strategy is all about giving captains more control and improving their experience with new technology.

With Brunswick’s Future Helm experience, you’ll be able to see how these new autonomous systems will change the way you boat. One of the latest in-market products Brunswick has been showcasing through their future helm experience is how a boat captain might experience autonomy systems.

Autonomous systems can make a big change in the experience of safely captaining a boat. One such enhancement is an autopilot mode which will keep you on track and direct you to your destination. This is especially helpful in inclement weather or when storms suddenly appear as they have been known to do. Brunswick has also included a collision-avoidance system that utilizes sonar and radar technology to help avoid potential accidents. In the event of an emergency, Brunswick has added a panic button that will send out a signal for assistance. This is a newer feature to ensure your safety.

What are autonomous systems?

Autonomous systems are technologies that allow a boat to navigate and operate without human input. This can include features such as an autopilot mode, collision avoidance system, or panic button. Brunswick’s Next Wave strategy includes elements of autonomous systems in order to improve the experience of captaining a boat.

These systems in the boats are similar to what we have begun to see in cars. Autonomous cars have been in development for many years, with some of the first demonstrations taking place in the early 2000s. The technology has come a long way since then, and we are starting to see more and more autonomous cars on the road, and many more with semi-autonomous modes, such as self-parking. Autonomous boating is somewhat of a new idea. As with drivers, many boaters may find it hard to get used to or trust as it is just being introduced, but once they have experienced the technology they enjoy its many benefits.

One of the many benefits of using autonomous systems in a boat is improved safety because of the ability to avoid collisions. While we think of the Titanic as a rare incident, boats hit object, including sandbars and rocks, all the time. You also get more control for the captain because it frees him up to watch out for any upcoming dangers.

One of the more convenient benefits is direct navigation to destinations. This allows for less deviation and mistakes, thereby saving time and fuel. This is also extended to include easier docking and maneuvering in tight spaces so as to avoid accidents. All of these benefits and more will help improve the experience of captaining a boat and make it a more enjoyable and safe experience for all.


Brunswick’s ACES technology is coming soon to many of the company’s models. To learn more about the technology and how you can experience it, head over to the company’s website.

Interview by Todd Cochrane of Geek News Central.

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