In this video, I start my roundup of the WWDC 2008 Keynote by Steve Jobs and others. Steve Jobs outlines Apple s strategy for integrating features on the iPhone to better support the Enterprise market. Apple approached 35% of the Fortune 500 companies and conducted a beta test to get feedback. This proved to be very valuable as they have added security and compatibility features which will prove to aid in iPhone adoption. I commend Apple on their efforts and I believe this is going to make RIM and Windows Mobile vendors rethink their strategy. They will consider Apple as a player in the market.